How Brands Can Escape AI-Driven Sameness
Bear with me as I wax philosophical. It’s a circuitous path, but it will loop us to AI. So here goes. In his sweeping, turn-of-the-century account of Western culture and ideas since the Enlightenment, From ...
Failure To Relevantly Differentiate: Amazon’s Grocery Blind Spot
Last week, I discussed the new brick-and-mortar Amazon entry: a big box store with a large helping of Amazon logistics, data mining, and merchandise expertise. As part of that Amazon discussion, two brand stumbling blocks ...